Call me the baddest reporter ever because I almost missed this big New York launch event. It is the H&M Belgium HQ and Balmain 's Instagram page of course that kept me informed about everything #HMBalmaination related. When I saw this video in my mailbox I couldn't resist sharing it.
Two nights ago on Wall Street in New York, the Balmain x H&M collection made its global runway debut in front of a celebrity-packed audience. Lewis Hamilton, Kylie Jenner, Neyo, Tiany Kiriloff , , Johannes Huebl, Rosie Huntington-Whiteley and Alexa Chung were among the guests to get an exclusive look at the glamorous, powerful and rich detailed collection designed by Olivier Rousteing. The unreveiled pieces from the men's collection made it's debut, and I like it.
(photos c/o HM Belgium)
In Belgium the big VIP launch event will be on 3 November in Brussels . I can't wait to attend that event after seeing this super dope New York event...Wait a minute! They even had The Backstreetboys performing ' Back street's back...allright ' fully dressed in Balmain x H&M. Let's see how it turns out in Brussels.
Take a look at video, there were a lot of my favorite folks.
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Greets Jon
Dare to Wear
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