On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football. In company of Belgium's finest music selector Elisabeth Ouni aka my favorite.

The crème de la crème of the Belgian blogosphere and editors of famous magazine and newspapers like Elle, Marie-Clair and Knack Weekend were present and looking on their best.

Looking back to the Hilfiger shows happening during fashion weeks, I had to rsvp present for this event. Astound as I was by the excellent execution of the Hilfiger theme in the Smets store, there was lots to discover.

For me it's always a pleasure to attend such an exclusive industry event organized to bring the Belgian fashion scene together. This was the perfect event to connect magazines, newspapers and bloggers. Why ?  To get a useful and inspiring conversation going between us and work on Le network. So the night of the Hilfiger Collection popup store launch was the most perfect combo between networking and fun.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

POP CHAMPAGNE - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

taking the picture - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

jon the gold wearing tommy hilfiger fall collection 15 , Sophie Ismail alerte a liege - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

horsd'oevres -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Elisabeth Ouni from a polaroid story in action -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Charlotte Delange ENFACEDL wearing tommy hilfiger cape fall 15 -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Nathalie De schepper from YAYZINE -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Marianne lennaert daily dose of denim -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Anabel pesant - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Sofie Valkiers -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

baby otilia - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Celine Radelet & Julie Geilenkirchen -On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

lima Ché & Tiany Kiriloff - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Jon the gold wearing tommy hilfiger sweater - On October 15 Smets Store Brussels invited Belgium's finest to experience the launch of the Hilfiger Collection pop-up store. The Fall '15 collection was showcased in a unique Hilfiger setting. Clearly the theme of the setting was American Football.

Photos by Ian Hermans 

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